Demand you can measure. Products people can use.
Two disciplines, one commercial outcome: attract the right people, then give them an experience that converts. We teach both against live briefs, not case studies from another market.
What we cover
- ✓Search, social and paid acquisition fundamentals
- ✓Content strategy, SEO and organic growth
- ✓Campaign analytics, attribution and reporting
- ✓UI/UX research, wireframing and prototyping
- ✓Design systems and usability testing
- ✓Conversion optimisation across landing pages and funnels
Who it's for
Marketing teams, founders running their own growth, designers formalising their craft, and career changers building a first portfolio.
Formats
- ✓Project-based cohorts with live critique sessions
- ✓Self-paced LMS tracks with assignment feedback
- ✓In-house delivery for marketing and product teams
What you walk away with
A live campaign or portfolio piece you can show, plus the measurement habits that keep spend accountable.